SnoozeShade FAQs
What warranty or guarantee do you offer?
All SnoozeShade products are guaranteed to be fault-free for one year from purchase.
I am very proud of the fact that we set such high standards in our manufacturing that we very rarely get faults. However, there is always the odd exception.
Customer happiness is very important to me so please get in touch if your product has a fault as we’ll do what we can to help you, replace your product or if it’s out of warranty give you a discount on a new one.
You can also sign up for an extended warranty taking quibble-free cover to two years - simply sign up here.
Why is SnoozeShade safe?
I get asked all the time about the safety of my products and quite right too! I have always been obsessed with product safety.
To address as many concerns as I can, I have written this article which I hope answers any questions you may have.
If you still have something you'd like answered please just get in touch and one of the team will be happy to help.
What sun protection do SnoozeShade products give?
All SnoozeShade products have the highest levels of sun protection on the market and are approved by the Melanoma International Foundation.
Many sunshades promote themselves as UPF50+ but choose to ignore the areas which your child can see out of when making this calculation. The facts are - if you can see your child then so can the sun.
In a single layer, our fabric is darker than others because it gives the most protection and blocks 80% of UV whilst allowing little ones to see out. You can't see clearly in and that's why I include zips to make that easier.
If you see a product with a transparent layer or a paler window it simply won’t be giving any sun protection (unless it’s been chemically treated). We like to be very open about exactly what protection is given and where. Not all sunshade manufacturers are the same (which makes me very cross).
The SnoozeShade classic range (which are all black) has maximum sun protection and blocks 99% of UVA and UVB rays (UPF50+). The fabric used for SnoozeShade products is made especially for us, it is air-permeable whilst providing high level sun protection.
The Deluxe range blocks up to 97.5% of UV. This is simply because it is a lighter colour. Dark colours (and especially black) is best for blocking UV but some customers wanted a different colour choice so the silvery grey was designed to maintain high UV protection with a different look.
With some sunshades offering as little as 60% shade versus 100% shade for SnoozeShade (when in a double layer) you can see that you need to be careful in understanding the protection you are getting. This then enables you to make educated choices about what other methods of sun protection eg hats, lotions and clothing as needed.
You call it a blackout shade. How dark is it?
Blackout curtains block 100% of light and therefore cannot be made of breathable fabric.
All SnoozeShade products block 94% of light when the fabric is in a double layer– which means that it will significantly darken the inside of your pram/stroller, cot or car seat.
Your child will be able to make out shapes and movement, tell whether it’s day or night – but it takes away their ability to latch onto anything stimulating.
Time and time again, parents have reported back that normally their baby fights sleep when out and about but will nap happily under their SnoozeShade no matter where they are.
One question we get asked jokingly is ‘Is it soundproof?’ It’s not, but we’ve had reports from parents who have used SnoozeShade at noisy weddings, festivals, airports, theme parks and in brightly lit busy shopping centres with great success because it takes away their baby’s ability to latch onto anything stimulating.
The end result in a well-rested child.
Great news for everyone.
Do I need to use all the straps?
SnoozeShade for prams and pushchairs:
SnoozeShade has been designed to fit every pram and stroller on the market. To date we’ve not found one that it doesn’t fit. There is always a way.
This means that whether you use all the straps or just a few (or none) depends on the pram you are trying to fit it to. On some you may need to use all the straps. On others you may only need to use one or two pairs. So don’t worry that it ‘doesn’t fit’ just because you can’t use all the straps – you may not need to.
We have done a quick video on our YouTube channel that shows you how to use the straps on your pram, stroller or buggy in two ways.
It’s worth watching as you may not realise how the straps can be attached. If you are not using some of the straps we recommend that you attach the pair to each other and then tuck them away to avoid the Velcro hooks catching the fabric.
SnoozeShade for Infant Car Seats:
I recommend you tightly wrap the two top straps around the rigid carry handle. This then enables you to carry the car seat as normal with your arm through the carry handle.
If you have a maxi-cosi car seat that has a built in canopy that attaches to the handle simple take it off and leave it down. If your car seat has its own canopy (like a pushchair) you can use SnoozeShade over this as the canopy will provide support. However if it’s hot we suggest you lower the canopy as it is not made of air-permeable fabric and will trap hot air whereas SnoozeShade fabric won’t.
SnoozeShade for Cots and Travel Cots:
You must attach all the straps around the legs of the cot for safety purposes. If possible, double wrap the straps for the safest fit.
What does breathable fabric actually mean?
SnoozeShade’s unique fabric is woven so that you can literally put it over your face and breathe comfortably through it.
SnoozeShade create a a well-ventilated environment for baby, through which air can circulate freely. This means it is air-permeable which is more important than breathability. A breathable fabric is not necessarily air-permeable.
Some products use phrases like ‘truly or 100% breathable’ – this is just marketing hype.
Why is SnoozeShade black? Doesn’t it attract the heat?
Many people think that anything black gets hotter but, in reality, colour has very little to do with the creation of heat. More important is what material the product is made from and the amount of ventilation that it provides.
SnoozeShade fabric is an air-permeable woven mesh (with lots of small holes) that easily allows fresh air in and out.
Just to be extra sure we had the fabric tested by a well respected independent laboratory which showed that our fabric scores highly in air permeability (which means air gets in and out easily).
Black is also the best colour for UV protection as it blocks the most UV rays without needing to be chemically treated.
Most sunshades are black or dark coloured for this reason. A darker colour creates a shaded environment inside the pram. After all, you go into the shade to stay cool on a hot day. A quick test is to put your arm out into the direct sun – it burns, now put it in the shade – even if it’s still hot the burn has gone.
As we get asked this question so much, we asked one of the UK’s leading thermal physicists to explain the science behind the colour versus heat question.
"It might seem that a white shade would be cooler, but in fact the colour of the shade makes almost no difference! When it’s sunny, the best way to keep baby cool is keep him or her out of direct sunlight. And for this an opaque shade is best.
In direct sunlight(*) a typical baby is exposed to almost 100 watts of heat input and their delicate skin is exposed to intense UV. The best thing to help baby control their temperature and to keep their skin protected is to keep them in the shade.
And a dark shade is definitely better than a light shade which still lets some of the light through. And a shade which protects from all angles is best of all."
Parents often comment on how surprised they are when it feels cooler inside the pram on a hot day:
“It worked a treat, he fell straight to sleep every night and it seemed a lot cooler in his pushchair then it did in the entertainment venue, which was an added bonus as he suffers from severe eczema and the heat irritates him.”
“The mesh material allows air in, while keeping the light out. The interior of the carriage also stays nice and cool.”
“I have used it on the beach during our vacation and my 7 month old went right to sleep. The material lets air in but keeps the sunlight out. People were asking if my son was baking underneath and I offered to let them place their hand under to see just how cool it was inside.”
“My son naps best when it’s dark. It’s breathable so he doesn’t sweat. It’s always attached to our bugaboo stroller. We love it!”
If it is a hot day but with no breeze then SnoozeShade cannot cool the ambient temperature but it will not be hotter and, most importantly, your baby’s skin will not burn. UV heat contributes 20% towards heat stroke whereas the actual temperature only contributes 10% – so get in the shade!
Be aware that prams and car seats are often made from solid fabric and metal that may heat up and if it has a long low hood then hot air has nowhere to go which can make it stuffy.
In cases like this we suggest you retract the hood and use SnoozeShade to allow maximum airflow.
Can I use SnoozeShade products all year round?
In one word - absolutely!
You can use SnoozeShade products at any time of year, whenever you want to encourage baby to sleep in the pram, stroller baby car seat or cot or protect from strong sun.
In cooler months it stretches over foot muffs and keeps light rain, wind and chill at bay. In shade mode it can be used to protect baby’s eyes when the sun is low in the Spring, Autumn and Winter or on a bright sunny Summer’s day.
It can also protect from mosquitos, cats and other pesky insects.
Can I use SnoozeShade products indoors?
Yes. But don’t just take our word for it. A reviewer from Which? commented: “Our tester was impressed. Her baby slept for twice as long as he usually would when in his buggy. It even helped her baby get to sleep in the middle of a noisy toddler group.”
Your baby’s sleep routine can be maintained wherever you have to be – restaurants, camping, cafes, shopping centres, theme parks, airports or festivals. The possibilities are endless.
How does using SnoozeShade help my baby and I?
SnoozeShade is like a portable blackout blind for on-the-go families It enables you to be out and about but still maintain your baby sleep routine.
It’s the only one of its kind to be endorsed by a number of international baby sleep experts, approved by the Melanoma International Foundation and has won over 70 awards.
Until I invented SnoozeShade, the only option for us parents was to throw makeshift items over a pram or pushchair like blankets or muslins. These are not always made from air permeable fabric, do not give sun protection, have to be lifted up letting in light that wakes up baby or just simply fly off with the slightest breeze or jolt.
Using a SnoozeShade becomes a sign to sleep or sleep trigger for babies – like closing the curtains in a nursery. Baby starts to recognise that when SnoozeShade goes on it’s time to sleep.
SnoozeShade helps babies sleep as it takes away their ability to latch onto anything stimulating and creates a cosy comfortable healthy nap environment wherever you are.
Deeper, longer sleep with no interruptions means your baby gets the sleep that he or she needs and we all know that well-rested happy babies mean everyone in the family has an easier time!
Many parents also use SnoozeShade to prevent well-meaning people from touching and disturbing their sleeping baby.
Helping parents get out and about
The SnoozeShade range allows you the flexibility to get and about when you need to without disturbing your baby’s sleep routine. It’s ideal for holidays, appointments, trips to the park, shopping, coffee with friends – in fact, any time you need to do something when baby needs to sleep.
No more throwing blankets over the pram (which blow away), or pegging muslins (which become a distraction as baby starts to play with it) or covering the stroller with a coat in colder weather.
With the addition of the SnoozeShade for Cots and Travel Cots you also don’t have to worry when you stay with friends or family who have never heard of curtains!
Should I still use other sunscreens whilst using SnoozeShade?
Dependent on the age of your child, yes.
Doctors recommend that babies aged under 6 months are kept out of direct sunlight completely as their skin does not have enough melanin to stop burning.
Medical opinion is divided on the use of sunscreen as infant skin is so thin that putting a sunscreen on could be harmful but so could getting burned. Most doctors take a common sense approach and recommend applying a small amount only to areas that may be exposed to the sun.
There other sun protection methods eg seeking shade, hats, sunglasses and other recognised methods of sun protection.
For further advice on keeping your child safe in the sun, we recommend the UK’ s NHS advice here and, if you are travelling abroad, it is worth checking local advice for the country you are visiting.
How does SnoozeShade work when it’s warm?
SnoozeShade products are not an air conditioning unit for strollers, infant car seats and cots (I don’t think anyone has invented one of those yet!). What they will do is give your child shade from the sun in a safe, secure and air-permeable way.
If you do have to be out in excessively hot conditions, SnoozeShade will protect your baby’s delicate skin from the sun’s harsh rays – UV is a bigger contributor to heat stress – more so than the ambient temperature. This is so important with more and more evidence being found to show that sun damage in the early years of life can increase a person’s risk of skin cancer later in life.
But remember that if it is hot and sticky outside it will be hot and sticky inside the pram. If you’re not moving around then seek shade, turn the pram or car seat out of direct sunlight and make sure you check on your baby’s comfort regularly.
Also if your buggy has a long deep hood its fabric will not be breathable and it will trap hot air. In which case pull the hood back and use SnoozeShade to protect from UV and allow air to move.
What safety testing has the SnoozeShade range been through?
As a mother, I invented SnoozeShade to use with my own daughter and therefore safety has always been at the heart of SnoozeShade product design.
For me, safety must come first above all else, and SnoozeShade is proud to be a ‘function over fashion’ product. We can’t make it in pretty colours as that would reduce the UV protection.
As a pram or pushchair accessory there are surprisingly few required safety standards. I wanted to make SnoozeShade as safe as possible and all products are designed to be as safe as toys which do have strict safety regulations.
As a mother, I know that if SnoozeShade is as safe as a toy then it’s as safe as possible.
The BS EN 71 toy test means you cannot have straps that stretch longer than 22cm – over that length and it becomes a strangulation hazard. This was highlighted on BBC2’s ‘Britain’s Next Best Thing’ TV programme in 2011 when a pram product was rejected by Boots’ safety experts for having overly long straps. If you see a product that has long straps then it has not been tested to this standard (and it’s not the law that they are).
This is one of the reasons that we choose to have multiple straps rather than a couple of longer ones that would reach around the stroller frame or hood and why our drawstring bags have Velcro halfway along the straps.
It is also why we use Velcro and YKK (expensive) zips as they are designed to comply with anti-choking regulations. The poppers that we use on the SnoozeShade Plus Deluxe are safety certified.
Every product has been designed to comply with European Standards, particularly with reference to BS EN 71 standard for the safety of child use and care articles. In addition, the SnoozeShade range has been tested, and is compliant with, the following safety standards:
BS EN 71 : Part 3 : 1994 Safety of Toys – Migration of Certain Elements
BS EN 71 : Part 2 : 2006 Safety of Toys – Flammability
CEN/TR 13387 Safety Guidelines
BS EN 13758 PART 1 (2002) – UV Radiation Through Clothing
BS EN 13758 – 1:2002 – Textiles Solar UV Protective Properties with measurement made in the visible light range
BS EN ISO 105-X12: 2002 – Colour Fastness to Rubbing:
REACH 1907/2006 Annex XVII (tests for presence of banned Azo dyes)
BS EN ISO 14184: Part 2 1988 (tests for presence of formaldehyde)
All products are also CPSIA compliant for the US.